Online writing

How to Start an Online Writing Business in Kenya

How to Start an Online Writing Business in Kenya. (Photo/Courtesy)

Do you have great writing skills that you’ve been dying to put into practice to earn some extra money? If so, this article is for you.

Online writing business has become very popular in Kenya as it is one of the most common ways to become self-employed. You mainly need to be equipped with a computer/laptop and a reliable internet connection. Most people choose to do online writing part-time, however, some have made it their main source of income.

I’m sure you’ve heard or read stories of people who have hacked into the online writing business. If not, one thing they will tell you is that succeeding through online writing is no picnic; it takes work and commitment. So, if you really want to embark on this adventure, here are some crucial tips to consider.

To research

Now that you’ve decided to start writing online, doing your research will go a long way. First, it’s important to know what kind of online writing you’re good at. Is it blogging, academic writing, search engine optimization (SEO) writing, or article writing? Learning two or all of the different types of writing will give you a better edge in finding a job.

Once you’ve decided what kind of writing you can do best, research writing websites you can work with. There are hundreds of such websites including WritersBay, Uvocorp, Studypool, Essayshark,, etc. You can even check out the Facebook groups of freelance writers where they give advice and some are even looking for writers.

ALSO READ: How to spot a fake website

Become a writer

There are three options for becoming an online writer. Either you are hired, or you create an account, or you buy an account. If you are new to online writing, it is recommended that you get hired. All you have to do is find people who have accounts and are looking to hire writers. But, it is crucial to check the people you will be working for and discuss the terms and conditions and even have a contract if necessary; this ensures that you protect yourself from scammers. Don’t forget to talk about the topics you’ll be writing about, the work schedule, and most importantly, the CPP (cost per page) payment.

Second, you can register for an account; this is normally the most difficult route for beginners. However, it’s lucrative because you become your own boss, get all the money for yourself, and choose which articles you want to write. Signing up for an account is considered difficult due to the process and requirements involved. Competition is strong when opening an account; you must hold a degree, write sample papers, and achieve a passing grade.

Purchasing an account has become the most common way to own writing accounts. So if you have the money to buy one or more accounts, go for it. Prices vary depending on the amount paid by the website or the duration of use of the website. The biggest downside of buying an account is getting scammed easily. While genuine people flock to social media advertising for these accounts, so do scammers. Before purchasing an account, be sure to meet the seller in person and transfer all details before saying goodbye. Also bring a friend, preferably someone who is knowledgeable in online copywriting, go through the account and verify that it is legit.

ALSO READ: Five Ways To Easily Spot Fake Job Postings

Things to avoid

After finding someone you can work with or have your own account, there are some unforgivable mistakes you should avoid if you want to succeed in online writing.

The first is plagiarism, when you copy someone else’s work and pass it off as your own. Most clients use high-end plagiarism checker tools and any plagiarized work results in projects being canceled. This will be detrimental to your account and could ultimately lead to suspension or termination of your account.

Secondly, avoid grammatical or spelling mistakes as much as possible. You can brush up on your skills by taking free grammar lessons on websites like Coursera, Udemy, Alison, or edX. Before submitting your work, run it in the Word document’s spell checker or use a tool like Grammarly to check for errors. You can also give it to someone to review.

To finish, always follow instructions and never miss deadlines. Once you’ve taken on a project, be sure to read the instructions carefully to make sure you’re meeting the client’s specifications. Avoid giving unrealistic deadlines and give yourself a little margin between the completion time and the delivery time, this will ensure that you do not miss the deadlines.